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YouTube's 'Hype' feature that boosts smaller creators launches globally

Summary by TechCrunch
Viewers have the opportunity to hype up to three videos per week for a favorite creator. This gives the video points, which helps it gain traction on a new, ranked leaderboard.

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YouTube is expanding its Hype system and making it available in more countries. The feature, which was previously only tested in select markets, is now available to users in Germany, the US, the UK, Japan, Korea, Indonesia, and India, among others. Read the article: YouTube Hype: Global Rollout of the Creator Support System You can support us with every purchase you make through Amazon. Your price remains the same, and we receive a small commiss…

YouTube expands its "Hype" functionality to more countries, a tool that allows fans to support their favorite creators to increase their visibility. This option, initially unveiled last year, targets channels with fewer than 500,000 subscribers. Available in 39 countries, including the United States, the ... Read more Like KultureGeek on Facebook, and follow us on Twitter Don't forget to download our free iAddict app for iPhone and iPad (link Ap…

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TechCrunch broke the news in United States on Tuesday, August 26, 2025.
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