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"Yes Yes Baguette", What Is This Unlikely Operation for the Owners of an Electric Renault 5?
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Renault and Maison Kayser join forces around an activation as simple as effective: offering a craft baguette per day to the owners of Renault 5 E-Tech electric, from 24 to 30 November 2025. An operation designed to celebrate Made in France and highlight an accessory that became viral: the wicker baguette integrated into the new R5. A campaign that fully assumes a staggered tone, far from the usual statements of the two brands.Photo credit: Publi…
This new idea, signed by Renault, is part of a new accessory present in the electric R5 E-Tech, i.e. the baguette holder, 100% French, and produced by hand in the south of France.
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