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WSJ: The Sudden Fall of OpenAI’s Most Hyped Product Since ChatGPT

Summary by Ground News
When Sam Altman arrived in Los Angeles to attend Vanity Fair’s Oscar afterparty earlier this month, his company was just weeks away from being able to license its Sora video-generation tools to Hollywood studios.

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OpenAI pulls the plug at Sora: The video app ate expensive computing power, quickly lost users and developed from the prestige project to the block on the leg. Instead of continuing to rely on AI videos, the company now prioritizes more profitable products for coding, enterprise and active AI. The article OpenAI's Sora app was a flop and slowed down the development of other AI innovations first appeared on The Decoder.

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Wall Street Journal broke the news in New York, United States on Monday, March 30, 2026.
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