The WNBA Isn’t Just Having a Moment, It’s a Major Growth Opportunity for Small Businesses
ALLEGHENY COUNTY, PENNSYLVANIA, JUL 16 – A recent survey shows 53.8% of players believe Caitlin Clark will be the league's face in five years despite ongoing media and racial disparities, say WNBA insiders.
- Earlier this year, an Athletic survey found 53.8% of WNBA players believe Caitlin Clark will be league face in five years, signaling growing recognition.
- Despite the survey's wave of recognition, media’s selective spotlight has historically overlooked Black women players in the WNBA.
- StubHub data shows 93% increase in 2024 ticket sales, Nielsen reports viewership rose 201% year-over-year and 791% since 2017.
- The WNBA announced on June 30 that league expansion into Cleveland, Detroit, and Philadelphia reflects our league’s extraordinary momentum, Cathy Engelbert said.
- Looking ahead, Caitlin Clark's rising influence may deepen racial tensions in women’s basketball and challenge the league’s progress.
63 Articles
63 Articles
Angel Reese Steals Show with Cheetah-Print Outfit at WNBA All-Star Orange Carpet
Chicago Sky star Angel Reese did her thing with her WNBA All-Star Orange Carpet outfit on Thursday.Read MoreThe post Angel Reese Steals Show with Cheetah-Print Outfit at WNBA All-Star Orange Carpet first appeared on The Who Dat Daily.
‘On Her Game’ author makes a stop in Iowa City, joined in conversation by Lisa Bluder and Jan Jensen. - The Daily Iowan
Excited fans filled the Feller Club Room at Carver-Hawkeye Arena in anticipation of sports journalist Christine Brennan’s conversation about her new book “On Her Game: Caitlin Clark and the Revolution in Women’s Sports.” Brennan was joined on the panel by former Iowa Women’s Basketball Coach Lisa Bluder and current coach Jan Jensen. Those who bought tickets to the event received a free book as well as a complimentary dinner and drinks. “On Her G…
11 women's sports podcasts to help you get your head in the game
Every year, women’s sports are gaining popularity. More and more people are tuning in to the WNBA, attending NWSL games, and even keeping up with women’s college sports. Despite the rising popularity, women’s sports are still underrepresented on TV and when it comes to funding. But there are a handful of amazing podcasts that are making waves by covering every facet of the world of women’s sports, and giving the athlete their due. From queer ret…

The WNBA isn’t just having a moment, it’s a major growth opportunity for small businesses
Shopify reports the WNBA is experiencing significant growth, with fan engagement and merchandise sales surging, creating opportunities for entrepreneurs.
Sue Bird and Megan Rapinoe Are Riding the “Rocket Ship” of the Female Sports Media Ecosystem
Ahead of the WNBA All-Star Game, VF caught up with the couple to discuss their A Touch More live podcast business and the mixed emotions of being former athletes during a surge in interest of women’s sports
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