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Whirlpool Opens Its “Future Factory” in São Paulo and Projects Strong Expansion in 2026

Summary by Bloomberg Linea
Despite the uncertain economic scenario, Brazil has consolidated its prominent position as a consumer market in different segments.This is the case of the white-line appliances industry and Whirlpool, a global US giant known by brands such as Brastemp, Consul and KitchenAid.In light of successive growth figures, Whirlpool opened on Tuesday, October 9, in Rio Claro, 170 kilometers from São Paulo, the so-called “Future Factory”, a training center …
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Despite the uncertain economic scenario, Brazil has consolidated its prominent position as a consumer market in different segments.This is the case of the white-line appliances industry and Whirlpool, a global US giant known by brands such as Brastemp, Consul and KitchenAid.In light of successive growth figures, Whirlpool opened on Tuesday, October 9, in Rio Claro, 170 kilometers from São Paulo, the so-called “Future Factory”, a training center …

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Bloomberg Linea broke the news in on Thursday, December 11, 2025.
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