What We Lose when Artificial Intelligence Does Our Shopping

What we lose when artificial intelligence does our shopping

Amazon's AI shopping assistant, Rufus, on a computer monitor on Dec. 1, 2024, in New York. Company apps, including Rufus, may make it easier to shop, but consumers might balk at giving up too much of the shopping experience AP Photo/Peter MorganAmericans spend a remarkable amount of time shopping – more than on education, volunteering or even talking on the phone. But the way they shop is shifting dramatically, as major platforms and retailers a…

What we lose when artificial intelligence does our shopping

by Mark Bartholomew, University at Buffalo and Samuel Becher, Te Herenga Waka — Victoria University of Wellington, [This article first appeared in The Conversation, republished with permission] Americans spend a remarkable amount of time shopping – more than on education, volunteering or even talking on the phone. But the way they shop is shifting dramatically, as major platforms and retailers are racing to automate commercial decision-making. A…