‘Sneakflation’: How Trump’s Tariffs Are Gradually Raising Costs for American Consumers
Goldman Sachs economists estimate that 70% of tariff costs will fall on consumers, with ongoing price increases affecting Walmart and other retailers.
- The administration has implemented tariffs as a key policy, leading to rising costs for American firms and consumers as of mid-2025.
- On August 10, Goldman Sachs economists projected that by June, American consumers had borne 22% of the costs imposed by tariffs, with this proportion expected to increase as tariffs become more embedded within supply chains.
- Research by Harvard Business School’s Alberto Cavallo shows imported goods cost 5% more and domestic goods 3% higher than pre-tariff trends by August 8, while Walmart reports weekly cost increases.
- Goldman Sachs expects about 70% of direct tariff costs will eventually fall on consumers, potentially reaching 100% including domestic price increases, while Heather Long notes retailers use 'sneakflation' to pass on costs gradually.
- These findings suggest that tariffs are increasingly affecting American consumers through higher prices, with the burden likely growing as more tariffs take effect and domestic prices rise.
11 Articles
11 Articles
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