US EditionWall’s x Minecraft ice cream launches exclusively at Morrisons
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Wall’s x Minecraft ice cream launches exclusively at Morrisons
Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Wall’s has crafted a major new partnership with Minecraft, the world’s best-selling video game, with the launch of a co-branded ice cream product set to excite fans and deliver real impact in-store, available exclusively at Morrisons. The new Wall’s x Minecraft ice cream stick reflects a shared spirit of cre…
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