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Vivek Ramaswamy cancels TV ads before first GOP primary votes: reports
- Vivek Ramaswamy's presidential campaign has ceased spending money on television ads, opting for targeted advertising methods like addressable advertising and direct communication with voters.
- The campaign had initially planned to spend over $10 million on ads in Iowa and New Hampshire, but has only spent $2.2 million so far. Ramaswamy criticized TV ad spending as low-ROI and a trick used by consultants.
- The shift in strategy comes ahead of the Iowa caucuses and New Hampshire primary, signaling a different approach to campaigning and a forthcoming "big surprise" from Ramaswamy.
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23 Articles
23 Articles
Vivek Ramaswamy stops broadcast ads ahead of key early state primaries
Conservative businessman Vivek Ramaswamy’s presidential campaign is stopping television advertising just weeks ahead of the January Iowa caucus and New Hampshire primary. Ramaswamy argued that such spending […]
·West Palm Beach, United States
Read Full ArticleRamaswamy campaign halts TV ad spending, calling it ineffective
The presidential campaign of Vivek Ramaswamy is halting its TV advertising in the crucial final stretch leading up to the first nominating contests in January, arguing its resources are better used elsewhere as the first-time candidate lags behind several rivals…
·New Hampshire, United States
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Total News Sources23
Leaning Left12Leaning Right7Center4Last UpdatedBias Distribution52% Left
Bias Distribution
- 52% of the sources lean Left
52% Left
L 52%
C 17%
R 31%
Factuality
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