Vivaia Sets Up Shop in London, Its Biggest Market

Vivaia Sets Up Shop in London, Its Biggest Market

Vivaia opens its first store in the UK inside the Westfield London shopping center, where the brand is showcasing its Sneakerina and exclusive loafer.

VIVAIA Opens First UK Store At Westfield London - Your Source For Retail News And Events

VIVAIA, the eco-friendly footwear label with a strong celebrity following, will open its first UK retail store at Westfield London on Friday, 12 September 2025. The opening marks a key step for the brand, providing a permanent retail presence for its UK community. London overtook New York as VIVAIA’s largest global market in 2024, making the city a natural choice for the debut location. Since its launch five years ago, the business has gained in…