Exclusive: Visa Launches Stablecoins Advisory Practice to Keep up with Crypto Wave
Visa's new advisory practice supports fintechs and banks with stablecoin strategy and operations, handling $3.5 billion in annualized settlement volume amid growing market adoption.
- On Monday, Visa announced the launch of its Stablecoins Advisory Practice through Visa Consulting & Analytics to guide fintechs, banks and merchants on strategy and implementation.
- With stablecoin adoption accelerating, the stablecoin market cap surpasses $250 billion and Visa's $3.5 billion annualized settlement volume follows its 2023 pilot alongside Paypal and Mastercard's efforts.
- Leveraging Visa's scale, the practice offers stablecoin training, a Visa University course, strategy development, use-case sizing, and taps thousands of consultants in more than 200 countries and territories with over 130 stablecoin-linked card issuing programs in more than 40 countries.
- Among early clients are dozens of clients including Navy Federal Credit Union, VyStar credit union, and Pathward; Visa says some may proceed with stablecoins while others may conclude there is no customer need, expecting growth to hundreds of clients.
- Visa Direct pilots will enable qualified businesses to pre-fund cross-border payments using stablecoins and Navy Federal Credit Union is evaluating stablecoins to benefit its 15 million members.
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14 Articles
Visa’s Stablecoin Advisory Launch Signals Potential Shift in Bitcoin’s Payment Role
The post Visa’s Stablecoin Advisory Launch Signals Potential Shift in Bitcoin’s Payment Role appeared on BitcoinEthereumNews.com. Visa’s Stablecoins Advisory Practice is a new global unit helping banks, merchants, and fintechs integrate stablecoins into payment systems for faster, lower-cost transactions. Launched in 2025, it builds on Visa’s existing infrastructure, including over 130 stablecoin-linked card programs in more than 40 countries an…
Navy Federal, Vystar sign up for Visa's stablecoin consulting
Navy Federal Credit Union, Vystar Credit Union and Pathward are the first financial institutions to use Visa's new service, called the Stablecoin Advisory Practice.
Visa, the global digital payment giant, has taken a decisive step in its financial innovation strategy with the official launch of its Stablecoin Advisory Practice, a new line of specialized advice designed to help banks, fintechs and financial companies implement stablecoins in their payment and settlement systems. This initiative marks a turning point in the relationship between the traditional financial system and regulated digital assets. Fa…
With a new consulting program, Visa is accelerating the integration of stablecoins into traditional banking and the enterprise sector. Read more
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