'Misleading' Council ad Describing Wood Burners as 'Cosy Killers' Is Banned
The regulator said the council lacked evidence for a direct causal claim, while the ad said pollution near four primary schools was 78% higher.
6 Articles
6 Articles
'Virtue-signalling' Labour council ad banned for 'misleading' claim that wood-burners cause pollution
A Labour council's billboard has been banned for displaying a "misleading claim" that wood-burners and open fires are directly responsible for a rise in pollution. The Brighton and Hove City Council ad, which was spotted in December, included a graphic featuring a wood-burning stove belching out smoke in the shape of a parent and child. The accompanying text read: “Harmful particle pollution near four city primary schools was 78 per cent higher …
Council ad banned for ‘misleading’ domestic fire pollution claim
An ad by Brighton and Hove City Council has been banned for misleadingly suggesting a direct link between the use of wood burners and open fires and an increase in pollution. The digital poster, seen in December, included a graphic of a wood-burning stove that was emitting smoke in the shape of an adult and […]
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