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Virgin Atlantic apologises after using Level 2 BSL signer for ‘infantilising’ TV ad

Summary by Liam O'Dell

Virgin Atlantic has apologised after it used a hearing employee with a Level 2 qualification in British Sign Language (BSL) to sign its latest TV advert - a move which sparked criticism from the deaf community.

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Virgin Atlantic apologises after using Level 2 BSL signer for ‘infantilising’ TV ad

Virgin Atlantic has apologised after it used a hearing employee with a Level 2 qualification in British Sign Language (BSL) to sign its latest TV advert - a move which sparked criticism from the deaf community.

11 days ago

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Liam O'Dell broke the news in 11 days ago on Monday, May 26, 2025.

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