Mark Lazarus: MS NOW Not Experiencing the Viewer “Fatigue” Lachlan Murdoch Complained About
Mark Lazarus said MS NOW had 11 straight months of audience growth and 16% higher primetime viewership as Versant beat third-quarter estimates.
6 Articles
6 Articles
Versant CEO: MS NOW Not Suffering From ‘News Fatigue’ Like Fox News
If Fox News’ viewers are growing weary of the headlines, MS NOW’s are not. Viewers of the Versant Media-backed cable outlet appear to be growing more interested, not less, in the current news cycle, according to remarks made by Mark Lazarus, the company’s CEO, to investors Tuesday. Lazarus was responding to a question about the […]
Unlike Fox News, MS NOW Is “Not Seeing Any Viewer Fatigue,” Parent Company CEO Mark Lazarus Says
In the wake of comments Monday by Fox Corp. CEO Lachlan Murdoch about viewer “fatigue” hampering Fox News ratings, MS NOW parent Versant Media’s chief exec, Mark Lazarus, was asked about trends at his network. “We’re not seeing currently not seeing any fatigue with our audiences,” Lazarus said during the company’s quarterly earnings call Tuesday. […]
Versant Earnings Best Estimates in Fandango, MS NOW Expansion Quarter
Versant is getting there. The cable TV-focused spinoff from NBCUniversal that owns CNBC, MS NOW, USA, Golf Channel and other assets beat Wall Street’s consensus third-quarter revenue estimate with $1.59 billion reported. $373 million (-5.3 percent) came from advertising and $245 million (+9.6 percent) from platforms ($935 million in linear distribution, $302 million in free […]
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