VAT via Google: The Treasury will now recover 18% from content creators

From 1 June 2025, Google will apply a value added tax (VAT) of 18 % on all its digital services for users located in Senegal. This measure is part of the Senegalese authorities' desire to strengthen the tax framework for the digital economy, a sector that is expanding. In concrete terms, users [...]

As of June 1, 2025, Google will apply a value added tax (VAT) of 18% on all digital services provided to its customers based in Senegal. This decision, communicated by the US company, aims to comply with the local tax obligations set up by the State of Senegal under the "digital VAT". According to Google, this tax will automatically apply to all Senegalese users, both private and professional, for services such as Google Ads, YouTube and other d…