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UK's Favourite Supermarket Gets Just Two Stars for Value for Money
Marks & Spencer scored 78% for in-store experience, leading on customer service and quality, while Aldi topped value ratings in the Which? UK supermarket survey.
- Which? found M&S achieved a clear lead with a 78% in-store score and five-star ratings for service and food quality.
- Shoppers said M&S's higher prices mean it is more a destination for occasional treats than a weekly shop, while many trade frills for lower prices amid cost-of-living pressure.
- Tesco and Aldi shared the strong in‑store showing at 76%, with Tesco and Waitrose leading online at 81%, while Ocado and Sainsbury's scored 80% and 79%, and Aldi earned Recommended Provider status for value.
- Because of its value score, M&S missed Which? Recommended Provider status, but a spokesman said its Remarkable Value range has doubled since 2023, stressing quality and service.
- Under cost‑of‑living pressure, shoppers favour cheaper options, with Which? showing M&S prized for quality, Aldi for affordability, Tesco for balance, while Asda and Morrisons score lower value for loyalty members.
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43 Articles
43 Articles
TeessideLiveReposted by 
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Wales OnlineUK's favourite supermarket gets just two stars for value for money
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Evening Standard+2 Reposted by 2 other sources
UK’s favourite supermarket revealed, according to customer satisfaction survey
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Coverage Details
Total News Sources43
Leaning Left4Leaning Right0Center35Last UpdatedBias Distribution90% Center
Bias Distribution
- 90% of the sources are Center
90% Center
C 90%
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