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UK regulator warns Getty-Shutterstock $3.7 billion merger may harm competition

The UK Competition and Markets Authority warns the $3.7 billion merger could raise prices and reduce service quality for media and creative customers, the regulator said.

  • Getty Images and Shutterstock announced an agreement to merge, creating a company valued at approximately $3.7 billion, prompting Britain's Competition and Markets Authority to open a probe.
  • The CMA found that editorial supply is concentrated, with Getty Images as market leader and Shutterstock one of the few material alternatives in entertainment and archive content.
  • Media groups and industry voices warned the merger could raise prices and reduce service quality, with PetaPixel's editor-in-chief calling it `just one more step down the road to rock bottom` and Angus Mordant saying it would `create a monopoly that only stands to hurt photographers`.
  • The regulator has set an October 27 deadline for undertakings to address its concerns, and if remedies fall short, the CMA can refer the case to a phase two investigation; both companies say they remain committed while Getty declined to comment on remedies.
  • Rapid technological change positions regulators as generative AI tools reshape image licensing, while new Getty Images is valued at $3.7 billion, capturing nearly 75% of the 2025 market.
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Market Screener broke the news in on Monday, October 20, 2025.
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