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Turning Point is laying the groundwork to shape Republican presidential primary in 2028
The conservative group is hiring staffers and building county-level operations to influence the Republican nominating contest before candidates enter the race.
Turning Point Action is expanding its Iowa infrastructure, aiming to place at least one staffer in each of the state's 99 counties to mobilize grassroots voters ahead of the 2028 presidential cycle and current midterm elections.
Following Republican Zach Lahn's surprise victory over Trump-endorsed Rep. Randy Feenstra, the organization ramped up its Iowa presence after hiring four staffers last year, signaling commitment to double manpower before the midterms.
Des Moines-based senior field staffer Kylie Kloewer managed the organization's Iowa State Fair booth on Friday, Aug. 21, where activists engaged voters with confrontational culture war messaging and invited them to sign up for social events.
While Turning Point Action has not officially endorsed a candidate, its strategy could benefit Vice President JD Vance, the expected Republican frontrunner; Chief Operating Officer Tyler Bowyer maintains the goal is boosting caucus turnout, not picking sides.
Beyond Iowa, the group expanded its footprint into New Hampshire and Nevada for this year's midterms. More than a dozen local strategists questioned whether the organization's online visibility will translate into measurable electoral impact.