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Trump Extends TikTok Shutdown Deadline as Tentative Deal and Potential Buyer Emerge

  • President Donald Trump announced on September 15, 2025, that his administration reached a deal with China to keep TikTok operating in the U.S. despite a looming ban deadline on September 17.
  • The U.S. Congress passed a 2024 law requiring ByteDance, TikTok's Chinese parent company, to sell its U.S. operations by January 19, 2025, or face a nationwide ban, but Trump controversially delayed enforcing it multiple times.
  • The deal framework reportedly emerged from trade talks held in Madrid between U.S. and Chinese officials, pending approval from president-level leadership and lacking disclosed commercial details or buyer identity.
  • U.S. Trade Representative Jamieson Greer emphasized that they do not intend to allow multiple extensions, while Treasury Secretary Scott Bessent referred to the agreement as a "framework" that might be prolonged to reach a final conclusion.
  • This arrangement suggests ongoing negotiation over TikTok’s ownership balances U.S. security concerns with trade relations, while raising legal questions about presidential discretion over enforcing congressional law.
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Adweek broke the news in on Monday, September 15, 2025.
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