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Pokémon Co. calls out White House over game-themed ‘MAGA’ post

The Pokémon Company denied permission for the White House's use of Pokopia game images in a MAGA meme, emphasizing no political affiliation and protecting its intellectual property.

  • March 5, The Pokémon Company International pushed back after the White House used an image from Pokopia without permission, featuring Pikachu and Magikarp.
  • On Wednesday, the White House used the Pokopia font generator to post a 'Make America Great Again' meme, following prior incidents involving Pokémon and other game franchises, the company said it was not involved.
  • Spokeswoman Sravanthi Dev said the company was not involved in the post's creation or distribution and that no permission was granted, adding `Our mission is to bring the world together, and that mission is not affiliated with any political viewpoint or agenda.`
  • The White House did not immediately respond to a request for comment, while musicians and fans objected in replies, and criticism flooded the post.
  • Multiple incidents suggest a broader pattern of using entertainment IP in political posts, as The Pokémon Company International clarifies it never allowed the White House to use its IP.
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The Japanese company: 'We were not involved and no authorisation was granted' (ANSA)

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Upstract broke the news in on Thursday, March 5, 2026.
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