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Travel Booking Stocks Tumble as Muse Threatens to Bypass Them: Expedia Falls 7%, Airbnb Drops 6%, Booking Holdings Sinks 5%

  • Meta launched Muse, a personal AI agent, which topped U.S. App Store charts with 1.8 million iOS downloads in its first 12 days, outpacing ChatGPT's comparable mobile launch.
  • Unlike traditional chatbots, Muse functions as a digital assistant that can browse the web to shop, manage email, and book travel using stored credentials to execute tasks independently.
  • Last week, Meta opened a connector platform allowing businesses like Shopify, Expedia, and PayPal to integrate services directly into the AI agent, with developers submitting connectors for review.
  • Amazon blocked Muse from its marketplace citing privacy concerns, while Meta shares jumped more than 20% since launch, adding about $200 billion in market value.
  • Success for Muse depends on retaining users, negotiating access with platforms like Amazon, and earning trust with sensitive data—offering Mark Zuckerberg a potential path to building a dominant computing platform.
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The IndependentThe Independent
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The Independent (US)The Independent (US)
Lean Left

Meta’s new AI tool Muse overtakes ChatGPT – but what does it do?

·London, United Kingdom
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Lean Right

Meta's new artificial intelligence agent, Muse, achieved a faster start than ChatGPT in downloads and active users during its first 12 days according to a report by TechCrunch, American digital media focused on high technology, new products and startups. According to firm estimates of app analysis Apptopia, Muse ... Continue reading "The infinite functions of Muse, the new Meta tool that dethrones ChatGPT in just 12 days"

·Concepción, Chile
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CNBC broke the news in Englewood Cliffs, United States on Monday, September 21, 2026.
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