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Tragedy Strikes Pakistan Cricket, Board Forced To Sell Broadcast Rights At Half Price: Report

Summary by NDTV
With no consortium allowed to bid for the rights the state-owned Pakistan Television Corporation won with a low bid of 350 million, which is much lower than the reserve price set at 600 million rupees by the Board.

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The Pakistan Cricket Board had to sell the broadcasting rights for 25 domestic international matches for a price well below its reserve price. Against a reserve price of 600 million Pakistani rupees, bids of only 350 million rupees were received, with state broadcaster PTV being the sole buyer. Dues to previous broadcasters, team performance, and advertiser disinterest are believed to be the main reasons for this.

PCB Forced to Sell Home Broadcasting Rights at Half Price After Only PTV Bids | Pakistan Cricket Board suffers heavy loss; Home match broadcasting rights had to be sold at half price

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NDTV broke the news in New Delhi, India on Tuesday, October 6, 2026.
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