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Toluna Appoints Amy Fenton as Chief Executive Officer

Fenton brings more than 30 years of insights and analytics experience as Toluna begins a planned handover to preserve client service and strategy.

  • On Thursday, October 15, 2026, consumer insights firm Toluna appointed Amy Fenton as Chief Executive Officer, effective immediately. Fenton succeeds founder Frédéric Charles Petit, who led the company for 25 years.
  • The appointment concludes a structured succession process announced on October 8, 2026, led by the Toluna Board in consultation with Petit. The Board sought a leader combining deep industry knowledge with hands-on experience in technology-driven research transformation.
  • Fenton brings more than 30 years of leadership experience, having previously served as Chief Executive Officer at MarketCast. She also spent 25 years at Nielsen in global roles across North America, Europe, and Latin America.
  • Bruce Haymes, Chairman of Toluna, stated Fenton has the Board's full confidence to lead the company into its next growth phase. Petit and Fenton worked together through a defined handover to ensure continuity.
  • Toluna serves clients in more than 75 markets with a consumer panel 80 million people strong, now augmented by synthetic AI-driven research technology. This positions the company to deliver predictive intelligence enabling smarter, faster client decision-making.
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Rutland HeraldRutland Herald
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Toluna Appoints Amy Fenton as Chief Executive Officer

LONDON--(BUSINESS WIRE)--Oct 14, 2026-

This appointment completes the planned succession announced on October 8, 2026. Founder Frédéric Charles Petit will remain active as a member of the Board, senior advisor, and shareholder. LONDON–(BUSINESS WIRE)– Toluna, a global leader in consumer insights and market research technology, today announces the appointment of Amy Fenton as Chief Executive Officer, effective 15 […]

In collaboration with the daily newspaper L'Adige we receive and publish the link of the following news. Opinione thanks the publisher for the multimedia partnership. //// Toluna appoints Amy Fenton Managing Director. Link to the news

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themeasure.net broke the news on Wednesday, October 14, 2026.
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