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Truth Social to sell banks 'fastest' access to Trump's posts
The paid feed gives financial firms and news organizations real-time access to influential posts, including an archive dating back to 2022.
Trump Media & Technology Group launched Truth API on Thursday, offering financial firms 'licensed, real-time access' to posts from President Donald Trump and other top accounts, with the service available to enterprise customers starting in August.
Trump's @realDonaldTrump account dominates Truth Social with 12.9 million followers, and he regularly posts official communications first on the platform, making it a must-follow for Wall Street firms tracking the presidency.
The API delivers significantly faster data access than manual scraping and includes 24/7 coverage plus a post archive dating to 2022, targeting algorithmic trading firms where information delays carry financial costs, interim CEO Kevin McGurn said.
Ethics attorney Virginia Canter with Democracy Defenders Fund called it 'a huge conflict of interest,' arguing Truth Social has 'become the de facto presidential press room,' while The White House declined comment and forwarded inquiries to the Trump Organization.
With Trump Media shares down 84% since going public on Nasdaq under ticker DJT in March 2024, the Truth API represents a critical revenue stream for the struggling company amid broader market challenges.
The Trump Media & Technology Group has revealed a paid and licensed data service that will give banks and brokers "faster" access to publications of influential Truth Social accounts, such as that of President Donald Trump, whose publications often impact global markets. The product, called 'Truth API', will deliver to customers the publications of the ten most influential accounts at a significantly faster pace than a common push notification o…