Tiffany app to stimulate 'joy' among employees ends up causing a stampede

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When Tiffany & Co. executives were looking for ways to improve staff morale, they launched an internal application called “Tiffany Joy” (“Happy in Tiffany”).They asked workers to publish photographs celebrating the engagement of couples, the large sales of their colleagues, and other significant moments in stores.It soon became a task.The executives began to tell American staff that they did not publish frequently enough, and to ask them to give…

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In addition, the iconic jewelry store linked employee pay to sales goals that are rarely achieved, in addition to not fulfilling its promise to pay some bonuses. When the executives of Tiffany & Co. were looking for ways to improve team morale, they launched an internal application called “Tiffany Joy” (“joy in Tiffany”). They asked workers to post photos celebrating the engagement of couples, the big sales of their colleagues, and other signifi…