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Through pioneers and slow progress, America's relationship to women's sports continues to evolve
Participation and revenue are surging as women’s sports face growing political challenges, with Deloitte projecting at least $3 billion in global revenue this year.
Today, participation in girls' sports has reached record highs, reflecting decades of expanded athletic opportunities for female athletes across American schools and professional leagues.
The passage of federal Title legislation in 1972 transformed the playing field, as American high school participation for girls surged from less than 300,000 to more than 2 million within six years.
Global revenue for women's sports is projected to reach at least $3 billion this year, according to Deloitte, while Indiana Fever star Caitlin Clark helps drive record television ratings in the WNBA.
Attacks on Title legislation have intensified, with The Heritage Foundation researcher Scott Yenor criticizing the policy in July, while President Donald Trump previously signed an executive order restricting transgender athlete participation.
While about 3 in 10 American adults follow women's sports, Las Vegas Aces star Aja Wilson predicts current growth is "just the tip of the iceberg" for future expansion.