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Thomas & Friends Unveils Refreshed Look and Logo, Full Steam Ahead Into the Next Era of a Beloved Global Brand
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Thomas & Friends Unveils Refreshed Look and Logo, Full Steam Ahead Into the Next Era of a Beloved Global Brand
Thomas& Friends™, the beloved children’ s franchise from Mattel, reveals a bold new look for Thomas the Tank Engine, kicking off a full-franchise relaunch rolling out this fall. Marking the first step in a broader brand evolution, the update honors more than 80 years of storytelling and authentic train-culture while paying homage to its heritage and introduces a...
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