This Winter, Florists Don't Have More than This Indoor Plant in the Window: Why Everyone Wants It

Maison & Travaux

Factuality

Ownership

In front of some florist windows at the beginning of the year, the scene repeats itself: customers agglutinated, sellers who constantly raise shelves, stocks that melt in a few hours. In the middle of the winter, while the classic bouquets are all the same, a green plant with large white flowers suddenly collects all the attention and makes almost forget the seasonal compositions. In the rays, poinsettias and amaryllis, emblems of December, give…