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Gears of War: E-Day Courts over 1.7m Xbox Game Pass Players and Makes over $37m Since Launch, According to New Estimates

Alinea Analytics says 722,000 players paid $30 for early access, while Game Pass use lifted total players to 1.7 million.

Summary by Eurogamer.net
Gears of War: E-Day's sales are reportedly lighter than you might expect from one of Xbox's flagship names, but pure sales numbers don't paint a complete picture of the bloody shooter's performance. A sizable chunk of revenue actually came from Game Pass subscribers paying for the game's Premium Edition upgrade.

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The game sold an estimated total of 230,000 copies, with Steam dominating comfortably with 168 thousand units, while in the Xbox ecosystem (console and PC) 62,000 copies were sold. The reduced volume of traditional sales on the console is very low, but about 1.7 million players have already experienced the game through the Game Pass. Of these, 722,000 subscribers paid $30 for the upgrade to Premium Edition. Read more

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negocios.com broke the news on Thursday, October 8, 2026.
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