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This AI startup is using self-driving car technology to bring 3D video to live sports

Summary by Fast Company
If you’ve ever played a sports video game—such as an entry in the long-running Madden NFL series, or one of the annual releases focused on the NHL, NBA, or MLB—you’re likely familiar with the ability to follow the action from every conceivable angle. It’s something that can’t quite be matched in an arena setting, even in buildings packed with cameras. Until now.  Peripheral Labs, a Toronto-based AI research company, is introducing what it calls …

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Fast Company broke the news in New York, United States on Monday, August 17, 2026.
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