Think people are tired of teak? This brand says ‘think again’ - Furniture Today

Think people are tired of teak? This brand says ‘think again’ - Furniture Today

ATLANTA — Teak is always going to factor in the high end of the casual furniture segment, but recent consumer trends away from high-maintenance requirements have led many brands to focus their product development on materials with an easier upkeep profile. HiTeak, a small brand showing at Casual Market Atlanta, is swimming upstream of this current, taking the tried-and-true approach of ‘doing one thing and trying to do it well.’ Business develop…