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Iconic Car Brand Boss Gives Major Update on Merger with Rival as 'Sales Cut'

  • The boss of an iconic car brand managed by Stellantis gave a major update on a merger with a rival amid declining sales and management changes in 2025.
  • Rumors of a potential Stellantis-Renault partnership emerged but both companies denied pursuing any collaboration while Stellantis faces leadership turbulence after Carlos Tavares resigned.
  • Stellantis recorded a 12 percent drop in shipments last year, blaming it on “temporary gaps in product offerings” as underperforming brands like Chrysler and Abarth struggle amid European EV market challenges.
  • Stellantis Chairman John Elkann stated, "We are not discussing any merger," while Fiat CEO Olivier François said, "Covid, shortages, and consumer resistance have slowed electrification progress."
  • These developments highlight ongoing difficulties for Stellantis' EV efforts and its underperforming brands, contributing to caution about mergers amid stricter 2030 EU emission regulations.
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L'AGEFI broke the news in on Monday, May 19, 2025.
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