The Silver Revolution: Why the “Silver Economy” Is the New Engine of Global Sustainability

ESdiario

Factuality

Ownership

For decades, population aging has been portrayed as a threat, a burden on public finances, and an insurmountable challenge to the welfare system. However, halfway through this decade, that narrative is collapsing in the face of an undeniable reality: those over 55 are not the problem, but the solution. The so-called silver economy has emerged not only as a market segment, but as the most stable and resilient pillar of the modern economy, inextri…