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The next big thing on menus: Smaller portions | News Channel 3-12

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By Jordan Valinsky, CNN New York (CNN) — Olive Garden, which has traditionally seen success from its annual unlimited pasta promotion, recently noticed the opposite trend: Some customers actually wanted less food. Last quarter, the restaurant chain tested a new menu section at a little less than half of its locations: smaller portions, along with reduced prices, for seven of its dinner entrées. The trial was designed to appeal to cash-conscious …

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The next big thing on menus: Smaller portions

Olive Garden has traditionally seen success with its annual unlimited pasta promotion, but the chain recently noticed the opposite: Some customers were coming in that actually wanted less food.

12 hours ago·Atlanta, United States

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