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The Lumistella Company Celebrates 20 Years of Elf on the Shelf

Summary by The Toy Book

…And many more! The Elf on the Shelf is celebrating its 20th anniversary at Toy Fair with new toys and collectibles. Hosting its celebration at The Lumistella Company’s booth at Javits Center, fans can see the flex-and-bend posable South Elf, which includes an anniversary box set with elf-sized satin pajamas and a commemorative keepsake ornament. Frost Pips and 24-day elf kits will return this year; they will help create an elf scene quickl…

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The Lumistella Company Celebrates 20 Years of Elf on the Shelf

…And many more! The Elf on the Shelf is celebrating its 20th anniversary at Toy Fair with new toys and collectibles. Hosting its celebration at The Lumistella Company’s booth at Javits Center, fans can see the flex-and-bend posable South Elf, which includes an anniversary box set with elf-sized satin pajamas and a commemorative keepsake ornament. Frost Pips and 24-day elf kits will return this year; they will help create an elf scene quickl…

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The Toy Book broke the news in 2 days ago on Saturday, March 1, 2025.

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