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Saudi Arabia to Permit Alcohol Sales at 600 Tourist Sites by 2026

  • In 2026, Saudi Arabia plans to allow the sale and drinking of alcoholic beverages for the first time in over seven decades, limiting these activities to 600 locations primarily geared toward tourists.
  • This decision responds to the kingdom’s Vision 2030 plan to diversify its economy and increase international tourism ahead of the 2030 Expo and 2034 FIFA World Cup.
  • Permitted alcoholic beverages will include beer, wine, and cider with under 20% alcohol, and sales will only occur under strict licensing in controlled venues like luxury resorts and developments such as Neom.
  • Officials emphasized that alcohol will not be allowed in stadiums during tournaments and that consumption remains banned for Muslim residents, with penalties including fines and imprisonment for violations.
  • This measured policy aims to modernize Saudi Arabia’s image, attract tourists, create jobs, and compete with neighboring Gulf states while preserving Islamic values and existing social restrictions.
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The Straits TimesThe Straits Times
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Saudi Arabia official denies reports of lifting ban on alcohol

Those who drink alcohol in Saudi Arabia can be punished by deportation, fines or imprisonment. Read more at straitstimes.com.

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Deccan Herald broke the news in Karnataka, India on Saturday, May 24, 2025.
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