ChatGPT Referrals Surge as Google Searches Hit Zero-Click Records
4 Articles
4 Articles
For years, the click was the pulse of the web, a digital torrent that pumped life in the form of visits and revenue to news sites around the world, but now that stream shows signs of weakening, guided by a new force that redefines how we seek and find information: artificial generational intelligence (IAG). Two trends, documented by the firm of web analysis Similarweb, illustrate the magnitude of this transformation. The first is a phenomenon th…
The increase in the use of AI tools leads to a drop in traffic, with more surfers receiving answers without entering websites • Will publishers be able to adapt to the new world?
In his latest study, Similarweb reviews the impact of Google's IA Insights on online search and site traffic.
Coverage Details
Bias Distribution
- 100% of the sources are Center
To view factuality data please Upgrade to Premium