The Chai is the new statement piece — and a declaration of Jewish life

The Chai is the new statement piece — and a declaration of Jewish life

Have you noticed more Jews — especially Millennials and Gen Z — wearing Chai necklaces lately? And not the subtle, minimalist kind. These are big, gold, heavy, and unapologetic — not your bubbe’s Chai. Think: bold statement pieces, not background detail.  And it’s not just anecdotal, it’s backed by data. According to Bareket Fine Jewelry, sales of Judaica — particularly Chai necklaces — spiked 450 percent in the two months following Oct. 7, 2023…