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Telemarketing in 2025: Why Cold Calling Still Works for B2B Sales - Paragon Sales Solutions

Summary by paragonsalessolutions.co.uk
Cold calling has long been considered an outdated sales technique, yet it continues to drive results for businesses worldwide. In fact, studies show that 69% of B2B buyers have accepted a cold call from a new provider within the past year. So, why does telemarketing still work? In this blog, we’ll explore the reasons behind its continued success and how businesses can refine their telemarketing strategy in 2025. Here’s our guide on Telemarketing…
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paragonsalessolutions.co.uk broke the news in on Thursday, April 3, 2025.
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