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Taylor Swift's engagement dress by Ralph Lauren sells out

Taylor Swift's Polo Ralph Lauren striped silk-blend dress, retailing at $319, sold out rapidly following her engagement announcement to Travis Kelce on Instagram.

  • On August 26, 2025, Taylor Swift and Travis Kelce shared the news of their engagement through a series of five garden-themed photos posted on Instagram.
  • After keeping their relationship private for two years, the couple shared the news of their engagement on Instagram with a playful message referring to themselves as "your English teacher and your gym teacher."
  • Taylor wore a Ralph Lauren striped silk-blend halter maxi dress paired with brown heeled sandals and a Cartier watch, while Kelce wore Ralph Lauren polo knits.
  • The engagement announcement post quickly gained 14 million likes within the first hour, causing the Instagram platform to temporarily crash for some users, and has since accumulated over 30 million likes in total.
  • The $319 dress sold out quickly across retailers due to high demand linked to the announcement, influencing fashion trends and retail shortages.
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Taylor Swift’s Engagement Dress Sold Out Instantly, But These Alternatives Have Us Dropping to One Knee

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Taylor Swift's engagement dress by Ralph Lauren sells out

The dress Taylor Swift wore in her engagement photos has sold out.

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After the Announcement of His Fiances: Taylor Swift's Dress Out of Stock 20 Minutes

It took 20 minutes for Ralph Lauren's creation to be unavailable.

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Here's What Taylor Swift Was Wearing In Her Engagement Photos, Plus The Dupes I Can Actually Afford

I found everything Taylor Swift was wearing in her romantic engagement photos —the dress, the watch, the shoes. Then I found affordable dupes.

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The Dress Taylor Swift Wears in the Photos of Her Engagement Runs Out of Sales - Today's News in El Salvador

Signed by Ralph Lauren, it ran out in less than 24 hours on the brand's official website. (AGENCIAS).- Ralph Lauren's dress that Taylor Swift showcased in the engagement photos along with his partner, American football player Travis Kelce, ran out in less than 24 hours on the American fashion brand's website. The cream and black silk suit with which the American music star posed on networks was sold on Ralph Lauren's portal for just under $320; …

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Red Online broke the news in on Wednesday, August 27, 2025.
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