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Taste Test: Jim Beam Blended Some of Its Most Popular Whiskeys Into One Bourbon. It Worked.

Summary by Robb Report
The new Little Book Chapter 10 is the latest in this blended whiskey series, and is also one of the best so far, combining some of Jim Beam's best

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Taste Test: Jim Beam Blended Some of Its Most Popular Whiskeys Into One Bourbon. It Worked.

The new Little Book Chapter 10 is the latest in this blended whiskey series, and is also one of the best so far, combining some of Jim Beam's best

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How did Jim Beam’s bourbon blend work?

Jim Beam’s single bourbon gamble, and what it means Jim Beam blended some of its popular whiskies into one bourbon for a “Taste Test,” and the experiment worked. The premise was straightforward: instead of focusing only on individual bottlings or age statements, the brand created a blended bourbon…

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Robb Report broke the news on Sunday, May 17, 2026.
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