US EditionFans Celebrate Taylor Swift's New Album at Midnight Target Launch Party in Nashville
Taylor Swift's new album launch includes midnight Target sales, global theater parties, and pop-up events, following her record-breaking $2 billion Eras Tour, industry experts said.
- On Friday, Taylor Swift's 12th album The Life of a Showgirl arrives with a promotional blitz that includes midnight sales at Target stores and exclusive vinyl and CDs.
- Earlier this year, Taylor Swift began building anticipation with an August 11 countdown that revealed the album title at 12:12 a.m. ET on August 12 and said it was inspired by her $2 billion Eras Tour.
- AMC Theatres announced distribution of "The Official Release Party of a Showgirl," an 89-minute film, and the album was released less than 24 hours ago with millions of downloads.
- Swift's cultural reach positions her as a major force, having sold 8 million albums in the United States, and Tatiana Cirisano said `She occupies a very rare position in today's fragmented music landscape: she is an active superstar with a massive and loyal fan base.`
- On Tuesday, Spotify opened a three-day pop-up in New York City, while TikTok launched a Life of a Showgirl installation in Los Angeles on Friday and Taylor Nation scheduled TV stops on The Graham Norton Show.
31 Articles
31 Articles
Newsom mocks Trump with Taylor Swift-themed video as new album drops
Taylor Swift's new album "Life of a Showgirl" dropped Friday, and California Gov. Gavin Newsom (D) didn't waste any time dropping a new video mocking President Donald Trump set to one of the bops. The video is set to Swift's "Actually Romantic," a song reportedly about another rift between the pop s...
Taylor Swift's 'The Life of a Showgirl' debuts to records and fan parties
Screams rang out at midnight, but it’s a bit early for Halloween frights. Instead, fans around the world were celebrating the release of Taylor Swift’s 12th studio album, “The Life of a Showgirl.” The 12-track record dropped Friday, and fans had been counting down ever since Swift first announced the project in August. Fan parties and Target openings Swifties threw themed watch parties with decorations, food inspired by track titles and outfits …
Taylor Swift’s ‘Life of a Showgirl’ could be the lifeline Target desperately needs
With foot traffic down and Target’s stock still slumping, Taylor Swift’s new album release might be the shot in the arm the retailer needs. Target may be in the crosshairs of the culture wars, but the brand’s relationship with Taylor Swift still stands in 2025. The release of “The Life of a Showgirl” again brings a suite of special editions to Target as exclusives, luring Swifties to spread their cash around to pick up their favorite variants. …
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