US EditionTamil Nadu Retailers Battle Digital Shift
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Tamil Nadu Retailers Battle Digital Shift
In an era where technology is reshaping industries, a recent study published in the journal ‘Markets and Business’ sheds light on the profound impact of digital shopping on traditional retail in Tamil Nadu, India. The research, led by Arumugam Deepa from Periyar University, provides a quantitative analysis of how online shopping is influencing the growth and profitability of brick-and-mortar… Source
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