US EditionSXSW 2025: The Top Experiential Stunts, Activations and Events
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SXSW 2025: The Top Experiential Stunts, Activations and Events
It’s business as usual at the 2025 SXSW Conference & Festivals in Austin, but the 38th annual event, March 7-15, may mark the end of an era for the tentpole. As hundreds of thousands of global attendees explore sessions, artistic showcases, expos and, of course, larger-than-life brand experiences this year, the city is preparing to shut down its convention center on April 1 for a $1.6 billion renovation that won’t be complete until late 2028. Wi…
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