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Sunscreen wars: Breaking down the furore Choice created over SPF brands

  • Consumer group Choice tested the SPF of 20 popular Australian sunscreens last week and found 16 did not meet their advertised protection levels.
  • Choice followed Australian standards testing on 10 participants but experts note many variables cause inconsistency and the TGA oversees approval, not Choice.
  • Ultra Violette, a premium Australian sunscreen brand, disputed the results with an eight-minute video detailing their own testing and commitment to product quality.
  • A recent retest of Ultra Violette's product gave an SPF of 61.7 above the 50+ threshold, though this retest had only three validated participants.
  • The Therapeutic Goods Administration is investigating Choice’s claims and may take regulatory action, while experts stress sunscreen should be properly used and is not sole protection.
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Sunscreen is available at dm, Rossmann & Co., but many customers do not know that there is a danger when using it.

·Germany
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Dermatologists recommend using SPF products to protect your skin in sunny weather. However, it's worth checking the product packaging in the store, as tanning oils, for example, often don't contain SPF, which means they don't protect against the sun.

·Estonia
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Stiftung Warentest has chosen a new favourite sunscreen – and he surprises on the whole line. The test winner reliably protects, dispenses with critical ingredients and is clearly ahead of them.

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Australian Financial Review broke the news in Sydney, Australia on Tuesday, June 17, 2025.
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