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Strive CEO Matt Cole Declares Bitcoin's Strongest Cycle Yet as Treasury Hits 21,356 BTC

The purchase came via SATA preferred stock and share sales, and Matt Cole said bitcoin’s gold ratio points to a stronger cycle ahead.

  • Strive purchased 1,110 Bitcoin for about $81.5 million last week, bringing its total holdings to 21,356 BTC and elevating the firm to the seventh-largest publicly traded corporate Bitcoin holder.
  • Operating a Bitcoin treasury strategy, Strive manages nearly $3 billion across exchange-traded funds and direct-indexing while rejecting debt and margin financing to ensure balance sheets withstand 30% or steeper declines.
  • Nasdaq-Traded ASST shares climbed more than 11% in Monday morning trading, while cash on hand rose $17.1 million to $171.9 million and SATA perpetual preferred stock returned to its targeted $99-to-$101 trading range.
  • CEO Matt Cole views Bitcoin as a hedge against AI disruption and structural Dollar Index decline, noting Treasury announcements of expanded debt buybacks sent Bitcoin up 12% while gold rose 4% and the dollar fell 1%.
  • Future Bitcoin cycles will be the strongest ever seen, Cole argues, citing the BTC/gold ratio as a signal that the latest downturn has ended and reinforcing his long-term outlook.
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Strive buys bitcoin and the move has not gone unnoticed. The Dallas-based asset manager acquired 1,110 bitcoins last week, its largest weekly purchase in months, and raised its treasury to 21,356 coins. The announcement, contained in a document presented to the SEC, triggered the listing of its shares. The company’s securities, which are listed in Nasdaq under the ASST ticker, rose more than 7% during Monday’s session. To understand the relevanc…

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coinspress.com broke the news on Monday, August 24, 2026.
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