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Strategic Analysis: The Earthquake Has Already Occurred in the Networks
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1 Articles
What to Know Disinformation spreads faster: Images, recycled videos and false predictions generate emotional impact before scientific sources can deny them.Confidence is built before the crisis: Companies and institutions need to define spokespersons, official channels and protocols in advance so that their audiences know what information is true and who to believe.Reputation works as an anti-seismic structure: In an emergency, credibility does …
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