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Starbucks’ Meghalaya expansion takes centre stage at IIM Shillong industry dialogue
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Starbucks’ Meghalaya expansion takes centre stage at IIM Shillong industry dialogue
Starbucks India’s expansion into Meghalaya and the wider Northeast came under discussion at IIM Shillong on Friday, as the institute hosted its first Industry Dialogue Series session with senior officials of Tata Starbucks. The session, organised by the Institute’s Corporate Affairs office, gave students an insight into how a major consumer brand approaches market expansion...
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