'Sports Cars Are the Core of What We Are as a Company,' Nissan CEO Says

'Sports Cars Are the Core of What We Are as a Company,' Nissan CEO Says

"For sure, we will see more sports cars coming into the portfolio," Nissan President and CEO Ivan Espinosa told The Drive.

Nissan Says If New Silvia Happens, It Won't Be A "Spicy Sentra"

Nissan says more sports cars are coming, but no firm plans exist. CEO Ivan Espinosa wants a true Silvia, not a “spicy Sentra.” The next-generation Z and GT-R leave Nissan with work to do. Nissan’s new CEO sounds like the type of hardcore car guy most enthusiasts love. He talks about the Silvia the way we do, considers sports cars as the core of the brand, and even goes as far as to say that Nissan shouldn’t cheap out by producing a “spicy Sentra…