US EditionSpirits build back in Ireland as consumers diversify their dayparts
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Spirits build back in Ireland as consumers diversify their dayparts
The new cautious confidence is opening up fresh opportunities for drinks suppliers and operators in various dayparts—with particularly encouraging trends in late-night segments. CGA by NIQ’s data shows momentum is starting to build across the On Premise. More than a third (37%) of consumers said they went out to eat and drink more in 2024 than they did in 2023, while CGA’s On Premise Measurement service recorded an 8.4% increase in sales by va…
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